Display of products: Hand beaded bags, Jaipur cotton bags, Kurtis, Phone charms and scrunchies.
Name of the Department: IIC Council Date: 16th September Time and duration: 9:30 AM to 4:30 PM, 7 hrs. Venue: IISU’s Incubation Centre Resource Person with affiliation: Ms. Iram Kagzi Topic on which activity was organised: Display of products: Hand beaded bags, Jaipur cotton bags, Kurtis, Phone charms and scrunchies. Number of Participants: University Students and Staff Objective of the Workshop/Seminar/Activity: To display the products for test marketing of hand beaded bags and to sale all other products, also to promote the start-up. Overall Report of the activity: Over a one-day kiosk display featuring the test marketing of hand-beaded bags alongside the sales of Jaipur cotton bags, Kurtis, phone charms, and scrunchies. The objective was to assess customer response, gauge interest in hand-beaded bags, and maintain sales momentum for our existing product range. The kiosk served as an effective means of introducing customers to our new hand-beaded bag collection. It generated curiosity and led to inquiries about this unique product line. While the test market duration was limited to one day, Start-up observed initial sales of hand-beaded bags, indicating potential demand and market interest. The kiosk also facilitated interactions with customers, allowing us to gather feedback on their preferences and needs, which will be valuable for future product development. Outcome: The one-day kiosk display successfully achieved its objectives of introducing handbeaded bags to the market, generating interest, and maintaining sales of the existing product lines. While it is too early to draw definitive conclusions about the hand-beaded bags' performance, the initial customer engagement and sales are promising indicators. The start-up will use the insights gained from this kiosk display to enhance our overall product offerings. Social Media link : Twitter: https://x.com/IISUniversity/status/1706931814244462646?s=20 Facebook:https://facebook.com/permalink.php?story_fbid=pfbid02SvqAapgdafjwo9f7GfWdv Q3Djpi5KzdgtSxEYo3ajbdZZRQQnMkQv4nnvkMvtwXml&id=100064150445299 Instagram: https://www.instagram.com/p/Cxr81puBEGF/